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At some point, your business may feel like it might be plateauing and business is neither coming or going or even growing, or you may feel like your webinars are not attracting as much attention as they used to. At this point, you are probably wondering what you can do to create growth effectively and efficiently so that your company can continue to thrive and flourish, a great way to do this through growth hacking with the addition of interactive content of your webinar.

Engage your audience

Growth hacking is a term used to describe a quick experiment across as many markets as possible to create product development in the best way possible. It is a great way to increase traffic and engagement while scanning multiple demographics at once. However, with growth hacking comes interactive content. The purpose of using interactive content of your webinar is to keep everyone attentive, especially in this day and age where people tend to have a short attention span.

Use of different tools

The use of a webinar and interactive polls while conducting the webinar is an excellent example of interactive content.

The use of polls, question periods and surveys before, during and after your webinar create engagement and also give you instant data results.  It is proven that the more interactive and engaging your webinar, the more growth you will see.  People will want to continue to come back because they think that it is entertaining, fun and educational all at the same time.

The use of interactive content during a webinar can also keep your content fresh as times goes on and not stale and dry.

With growth hacking, you can create experiments that can give you data quickly and accurately.  Growth hacks are usually conducted in such a way that helps your business grow with interactive content such as webinars. When looking to create an interactive webinar so you can use a growth hack, you want to make sure that it is interactive with the use of poll, quizzes and even feedback sessions. This type of content keeps the audience entertained and engaged as well as providing instant data collection.

With the use of interactive content, you are more likely to keep your webinar attendees’ attention which in turn, makes them want to come back if they are impressed and hopefully become full-time customers with your business. Have a conversation with your audience also makes them feel more at ease which will turn into loyalty and growth down the road.

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